Our mission

Less than 1% of the world's cotton farmed is certified organic, yet organic cotton farming promotes healthy soil and water systems, reduces the use of harmful chemicals, and helps build a more sustainable future than conventional cotton farming. Tawul’s mission is to provide eco-conscious alternatives to typical home products whilst also bringing a touch of nature to your home. 

Our towels are made from 100% certified organic cotton and grown without harmful pesticides and fertilizers.Tawul is also committed to making a positive impact on the environment through our packaging. Our compostable polybags are a responsible and sustainable alternative to traditional plastic packaging, reducing waste and protecting the planet.

Our founder

Freya, grew up on an organic farm in Somerset and was inspired by the beauty of nature and the importance of sustainability from a young age. These values led her to found Tawul, a sustainable, organic alternative to home products for eco-conscious shoppers. Tawul towels are not only made from 100% GOTS certified organic cotton, but also bring a touch of nature into your life with their beautiful, earthy tones and insect designs.